Aviva Names Nationally Recognized Senior Life Care Administrator Jay Solomon as CEO

FOR IMMEDIATE RELEASE ;  March 21, 2017 Contact:Michelle Williams, Communications SpecialistPh. 941.377.0781 x 205 ; E:mwilliams@AvivaSeniorLife.orgSARASOTA, Fla. —Jay Solomon, a 30-year veteran in the senior living non-profit community, has been named CEO of Aviva: A Campus for Senior Life, (AvivaSeniorLife.org). Aviva is Sarasota’s Only Independent Living, Assisted Living, Memory Care, and Skilled Nursing & Rehabilitation Rental Community.Solomon comes to Aviva from CentraState Healthcare System in Freehold, New Jersey where he served since 2001. He was chief administrator of Manor Health and Rehabilitation Center since 2013, and helped to substantially expand, increase operating margins and improve its customer satisfaction from 60 % to 90 %. Manor received a 5-star rating from Medicare and Medicaid Services and was recognized by US News and World Report as one of the top quality nursing homes in the country last year.Solomon also served as administrator for four other facilities in New Jersey, including CEO of Daughters of Miriam in Clifton, which included skilled nursing, adult daycare, independent living and meals on wheels. He has helped to expand and improve all the facilities where he worked. His facilities earned best practice awards from the New Jersey Department of Health for four years.Solomon is a second-generation health care administrator who received his administrator license at age 21. He holds a Master of Public Administration from Long Island University and a B.A. in Health Education from Glassboro State College, now Rowan University. He served on numerous national and local healthcare boards in New Jersey and was president of Congregation Ohev Shalom/Marlboro Jewish Center, one of the largest in Northern New Jersey.Solomon and his wife Lori have moved to Sarasota and initially resided at Aviva for a short period so that he could quickly understand the needs of Aviva’s 270 residents. Recently Solomon purchased a home in Lakewood Ranch. He has one son, Matt, who lives in Hoboken, New Jersey.“Jay Solomon is a leader and an innovator with deep Jewish roots and values. He has a stellar record of success and compassion in our industry. He is uniquely qualified to serve as CEO and build upon our progress and success as we rebrand ourselves from Kobernick to Aviva,” said Randy Mallitz, Aviva’s Operating Board President.“Jay joins us as we begin our 2017 expansion and program enhancements, after just completing a $1.4 renovation program. We are confident Jay will help us continue to grow and reinforce our reputation as the leading continuum of care senior facility in the Sarasota-Manatee community,” said Mallitz.Solomon also plans to help Aviva work more closely with other community organizations including The Jewish Federation of Sarasota and Jewish Family & Children’s Service of the Suncoast, Inc., according to Mallitz.About Aviva: A Campus for Senior LifeFounded on traditional Jewish values such as a reverence for life and a belief in its dignity, Aviva is Sarasota’s only rental senior living community offering all levels of living: Kobernick Independent Living, Anchin Assisted Living and Memory Care, and Benderson Skilled Nursing & Rehabilitation. Nestled in The Meadows in the heart of Sarasota, the beautiful, park-like campus was designed for residents of all faiths to be safely at home while enjoying family and friends, fun activities, luxury amenities, innovative programs and on-site healthcare services. Aviva is a 501(c)3 not-for-profit organization as established in 1993 by the Sarasota-Manatee Jewish Housing Council, Inc. For more information, visit AvivaSeniorLife.org.####